Talkin’ ’bout Reel Generation

Hello friends…are you seated comfortably? Good! Behold, if you dare, the Evil Twin Music Wheel of Fate, our latest experiment in the new science of “Random Demo Reel Generation”! And a model of a fun merger of art and computer science, if I do say so myself. Shaky camerawork notwithstanding, hopefully you got the gist.


Some background: on November 17th the Centre for Entrepreneurship Education and Development in Halifax hosted an event that was a combination of: 1. graduation for participants in the Self Employment Benefits program (of which I have been a very grateful beneficiary) and 2. trade show for the grads and other folks in the Self Employment Benefits program.

Being in the business of music, I had no physical wares to showcase, so it occurred to me that there might be a fun, interactive way for folks to hear some samples of my work. After putting out an open call for help on Facebook, my friend Eric Finley (whose day job at FJA involves building software I cannot pretend to begin to understand, but I know it’s for insurance companies) responded, and volunteered to put together a “simple” Jave application (his words; I feel like one of those proto-humans in 2001 whenever I’m faced with a line of code) that would give me a spinning wheel that could play random mp3s of my music! Perfect!

I must confess, I’m a bit of a sucker for “randomness” (OK, full disclosure: I actually kind of love making non-life-altering decisions with a coin toss, and have been known to allow traffic lights to determine which coffee shop I will frequent. Except, of course, for The Paper Chase – you’ll always be Number One with me) so something like this makes me ridiculously happy.

That being said, I don’t think it’s a perfect, all-purpose solution. On the one hand, I like the idea of a unique listening experience for anyone who encounters the wheel, but on the flip side, for busy clients who only have time to hear the one or two best representations of the kind of music they’re looking for, this might not be the best way to share stuff. What do you think? All comments and suggestions welcome, so feel free to weigh in! I’d love to hear your thoughts!

4 Responses to Talkin’ ’bout Reel Generation

  1. Cool! I want to spin the wheel too!!! Again, so proud of you, Chris! (oh, and Emma was kissing the screen when she saw you there!)

    • Hiya sis! Glad to hear you got a kick out of it – if it hasn’t happened already, I’ll install the Evil Twin Wheel of Fate (Home Edition) on your laptop when I’m home in a couple of weeks! Hugs and kisses to you and the girls (though not leaving smudge marks on my screen like Emma did ). xoxo

  2. Hey Chris, Not only is the wheel a wonderful idea, your blog is a lot of fun to read. Well done! One of the things that will likely happen with the wheel and prospective clients is that they’ll enjoy the fun of it so much they’ll listen to more tracks and get a better sense of your diversity. The wheel itself speaks to your ability to be innovative and creative – which is what your client need. Thanks for sharing! mj

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